Skincare for your mouth.
Nano hydroxyapatite · Hyaluronic acid, CoQ10 + vitamin C · Prebiotics + postbiotics
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Early access
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Join the early-access list for first word on launch and the occasional note from the dentist behind JIAVON. It's free to join. No order, no payment.
Toothpaste never got the memo.
Skincare became a ritual years ago. Toothpaste stayed a commodity. JIAVON (say jee ah VON) starts from a question a dentist kept asking: why does the two minutes you spend twice a day get the least considered product in the bathroom?
Three ideas. One formula.
Built like skincare. Every ingredient has a job, and the experience is the point.
Brush with the mineral your teeth are made of.
Nano hydroxyapatite is the same calcium mineral that makes up tooth enamel, and a staple of Japanese oral care since the 1980s. JIAVON builds its fluoride free formula on it.
Your gums have collagen, too.
Collagen is the main structural protein of your gums. That connection is what sent a dentist to the skincare shelf for three familiar names: a vitamin C derivative, hyaluronic acid and CoQ10.
Gut care thinking, brought to the mouth.
Your mouth has a microbiome too. JIAVON pairs a prebiotic with a named postbiotic strain, Lactiplantibacillus plantarum HEAL19, in a gentle, sulfate free base made with the oral microbiome in mind.
Fluoride free · SLS free · Airless pump
Built to be looked forward to.
Peppermint, vanilla finish
Familiar freshness with a smooth, rounded close. No medicinal edge.
Made to travel
100 mL / 3.4 fl oz, within the carry on limit for liquids.
Airless pump
A press instead of a squeeze, in a bottle that stands upright beside your skincare.
Nothing you avoid
Fluoride free, SLS free, paraben free.
An upgrade you can read on the label.
| JIAVON | TYPICAL TOOTHPASTE | |
|---|---|---|
| Enamel mineral | Nano hydroxyapatite | Not always included |
| Skincare ingredients | Hyaluronic acid, CoQ10, vitamin C | Not considered |
| Microbiome | Prebiotic and postbiotic pair | Not considered |
| Flavor | Layered peppermint and vanilla | One note mint |
| Travel | 100 mL / 3.4 fl oz, carry on size | Full size tubes often over 3.4 oz |
| Sulfates | None | Often SLS based |
| Packaging | Airless pump | Squeezed tube |
Formulated from more than 25 years of clinical dentistry.
After 25 years of caring for patients, Dr. Jay Khorsandi kept seeing the same gap: ten step skincare routines beside a fifty year old toothpaste. JIAVON is his answer.
“This is the toothpaste I recommend to my own patients and use myself, twice a day.”
Dr. Jay Khorsandi, DDS · More than 25 years in practice
- Nano hydroxyapatite has been used in Japanese toothpastes since the 1980s and is one of the most studied ingredients in modern oral care.
- Vitamin C, hyaluronic acid and CoQ10 are three of the most familiar names in skincare.
- Every ingredient system in JIAVON was chosen by a dentist with more than 25 years of clinical experience.
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Be first to know when JIAVON is ready.
Join the early-access list for first word on launch and the occasional note from the dentist behind JIAVON.
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